Recent Stories
Our team of UX designers and researchers is now made of 11 different nationalities and 37% women - diversity was one of our key success factors but ma...
février 23, 2021 by
yann
Yeah, indeed we luckily survived 2020! It was tough and much less fun than our previous years. But we learned a lot, and could really see this year th...
février 11, 2021 by
yann
The YUX Design Academy is a professional training center whose ambition is to train the future generation of African UX designers. Our main objectives...
novembre 26, 2020 by
Mame
Have you ever heard of motion design? Well, if you are a fan of interactive design as we are, you should be, because it will truly transform our profe...
novembre 11, 2020 by
Fatou
User testing is without a doubt a very important tool when developing your product or service. But we often forget to take into consideration small a...
août 31, 2020 by
Mouhamadou
Why do you need to adopt design thinking?
In this context of Covid19 - a little bit frightening - where it is necessary to think about the right ways...
août 24, 2020 by
Yohan
Interview with Aissatou Dione, User researcher at YUX
Why did you choose the topic "women and finance"?
During team buildings, we are used, as a whol...
juin 02, 2020 by
Aissatou
“72% of consumers currently notice positive environmental changes”
This result stems from our new LOOKA study published on April 27th, 2020 in partner...
mai 27, 2020 by
admin
What if you were given the opportunity to carry out your own market research in only a few days?
Launched in 2019, LOOKA seeks to make reliable data c...
avril 16, 2020 by
max
Fears, needs and reactions to COVID-19 in Dakar. In depth-analysis of 252 phone surveys to spark initiatives against the pandemic together.
This quant...
avril 03, 2020 by
admin
LET'S TALK...DESIGN !
The Rising Design - Dakar 2020 is the first conference that brings together the actors of Digital Design in West Africa, to trai...
décembre 30, 2019 by
admin
During the past two years, the video-game industry has grown by 10% per year. Mobile games in particular occupy 50% of the industry share, according t...
décembre 26, 2019 by
admin
YUX is a research and design firm based in Senegal and Cote d'Ivoire. For 3 years, we have been working with fintech startups, MNOs and development or...
août 26, 2019 by
yann
In partnership with the digital agency ByFilling, YUX has recently carried out a Human Centered Design study on street vendors in Senegal. Our designe...
août 26, 2019 by
yann
YUX is a Human Centered Design company based in Senegal. After quite a few digital finance and agriculture projects undertaken around the African cont...
août 26, 2019 by
yann
In French, we say, “Never two without three”. So after our first two Iconathon during which we designed icons representing the informal sector and Afr...
juillet 25, 2019 by
yann
Hello, my name is Aissatou and I will tell you how I went from Midwife to UX Researcher …
Midwife by profession for 4 years and passionate about healt...
juillet 24, 2019 by
Aissatou
Since November 2017, our application Jang is in pilot phase with a dozen street vendors in Dakar. This is an opportunity for us to revisit the design...
juillet 23, 2019 by
yann
Context
In Senegal, more than half of the population is under 20 years old.
Adolescents and young people face many reproductive health problems, espec...
juillet 16, 2019 by
yann
After few successful market research projects done by clients using LOOKA (InTouch, Ker Imagination, etc) we wanted to share the origin of this mobile...
juillet 16, 2019 by
yann
Story of a natural evolution
3 years after the launch in May 2016 — by a group of design advocates based in Dakar — of the first UX designers communit...
juillet 16, 2019 by
yann
Case study on savings behavior of traders and informal sector employees in Senegal.
The challenge:
The informal in Africa … is often considered a big...
mai 11, 2019 by
yann
Interview of YUX co-founders Yann, Daniel and Camille by blogger Samir Abdelkrim originally publish on the Orange Entrepreneurs’ blog.
Hey Guys ! What...
mai 02, 2019 by
yann
This case study was published initially on the UNCDF Blog.
YUX goes back on the Human Centered Design project carried last July for the UN Capital Dev...
mars 12, 2019 by
Camille
